personal essays about design, content & tryin' to navigate these online business streetz

(spoiler alert: these are emails I've sent to my list)

I share my favs on my website because they're that good. 😉

get them sent straight to your inbox

Who do you show up on social media for?

There’s a lot going on this month (linked at the bottom) but I have something exciting to share real quick with ya! My client Julie Brown had a reel blow up this week. 66.9k views and more than doubled her followers from around 1.5k to over 3 thousand! 🥳 Technically not “viral” but suuuuuper freaking […]

Consistency and Patience In Online Business

I spoke in a membership last week about how to be more consistent with your content and I did a little trip down memory lane of all my former businesses.  I recorded a podcast about it back in 2021. Check it out if you want to hear me sobbing about all my “failures.” 😭 I […]

How do your brand values & personality type guide your business choices?

I’ve been walking around for like 2 years thinking I was a projector. Ya know Human Design? Turns out I put my birthday into the thingy wrong. Instead of December 9th, I typed December 12th. 😂😅 I’m in ​Jacki Hayes’ Launch Collective​ and she’s been helping us figure out what makes the most sense for […]

Halloween costumes, cotton candy costume, gumball machine costume, sushi costume, deanna seymour

Halloween Costumes of Years Past…

As a basic mom, I just wear either my dress with bats on it or my new peachy sweatshirt with a jack-o-lantern face on it when we go trick or treating.  My best friend Natalie (who also has two young kids) dressed up as this old photo of The Rock. Then I started thinking that […]

mood meter, happy face, bright colors

Getting Feedback While Building Your Business

If you’ve taken a few online courses you know that they can totally help you build your business. But you know what’s a seriously magical combination? 🪄  Courses AND Feedback.  And not just any feedback, feedback from an actual human being who knows you and understands your business.  I’m starting to realize that it’s the […]

dance party mix, mixtape, leopard print, throwback, cassette tape

How to build a successful online business with a small audience

I just got back from another Friday Morning Dance Party. 👯‍♀️ We’ve dwindled down to 4 regulars. But… those four kids are having a BLAST. 🥳 With such a small group, it’s actually turning out to be really fun. I know their names, they suggest moves, and we all kind of work together to make […]

neon fluffy bird, boombox, cassette tape, throwback, music notes

Innovation, Excitement, & Sustainable Content  

I’ve always been the type of lady to just create something when I see a need for it. There was that one time I flunked my Jazzercise audition because I was dressed too much like the 80s and corporate didn’t really think it was on brand in 2009. 🤷‍♀️ After that, I started my own […]

just breathe, words, pink bricks, polka dots, bright colors

Can You Give Yourself Permission to Make Less Content?

During my launch last week I added a pink letter to each email. If you kept track and added them all together, you revealed a secret word that scored you a free 30-minute 1:1 strategy session with me when you joined Content Playhouse!  The secret word…. EXHALE. Remember that song in Grey’s Anatomy way back […]

sleeping chihuahua, cheetah print blanket, decision fatigue

How to Avoid Decision Fatigue in Business

I’ve been thinking about how I’ve been diagnosed with ADHD and yet, I’ve figured out a way to plan my content for Quarters in my business. And I started wondering if that was unusual for someone with ADHD.  “Can ADHD people plan ahead?” 👈 That’s what I Googled. Am I the only one who literally […]

the parent trap, disney movies, twins

Being More Productive in Business

How hanging with friends can help you get more done I’m talking about the idea of Body doubling. It’s the idea that you have a friend working beside you (in person or virtually) and not even necessarily on the same thing.  It’s like how toddlers play next to each other but not actually together. That’s […]

real housewives, bravo tv,television stars, reality tv

How to Create More Authentic Marketing

Psst… before we dive in, I gotta tell you something! ​I’m hosting a free 4-hour Quarterly Planning Sesh on September 11th! I’m giving you a peak behind the scenes of how I plan my entire quarter. Plus there’s a quick audio course that’ll give you permission to make less content before we start planning! It’s an […]

multicolor, babies crying, cute babies, business is hard

Online Business Ain’t Easy…

Ok, so I always talk about how running a business is hard AF, but since I’m also usually talking about my kid sticking a bead up his nose, or recipes I’ve made, or Cocaine Bear… it might seem like I don’t struggle. But I think it’s hard for everyone. Right? I mean, look at all […]

How to Create a More Personal Personal Brand

So I have this thing in my car where I can just say “Hey Spotify…” and then say whatever I want it to play. The other day I said, “Hey Spotify, play songs by The Pixies” but I sorta choked on my spit when I said it. 😅 I think it thought I said “Fity” […]

Pee wee herman, paul reubens, pee wee's playhouse, fridge with magnets, care bear bike, t-rex toy, cassettes

How Pop Culture Can Influence Our Lives and Businesses

Last week we lost an icon. Or at least he’s an icon in the Seymour household. Paul Reubens. Aka… Pee Wee Herman. I think he deserves a lot of credit for the wacky, zainy, creative spirit that I am today. And I realize that’s a pretty bold statement. Pee Wee’s Playhouse aired from 1986 – […]

emojis, shrugging lady, kelly clarkson, the bear, a bear emoji, thinking emoji

Storytelling Content Done Right

I couldn’t decide what to write about this week. I was trying to figure out how to relate that show The Bear to something businessy. Have you seen it? I love it! 🐻😍 Then I was thinking maybe I’d talk about Kelly Clarkson on Watch What Happens Live talking about which emoji she used the […]

Barbie dream house, lottery ticket, million dollar dreams, hot tub, pool

Stop Buying Courses

Last week I wanted to buy a Powerball ticket on the way home from a friend’s house, but I missed the cut-off. It was up to a billion dollars and I just felt like the universe was calling me to get one. It was probably just the enormous billboard I passed on the highway, but […]

Gazpacho soup with tomato and onions and parsley on top in a blue bowl on a pink table

Could Less Content Mean Better Content?

I’ve been trying to eat more fruits and veggies. Ya know, working on my life force and all. So I decided to make some Gazpacho. A summery cold soup. (please note: this is NOT my gazpacho, it’s a stock photo from Canva. Mine was not camera worthy…keep reading. 😂) I did what one tends to do […]

1997 rand mcnally road atlas photo, Deanna Seymour punk yearbook photo, and barbie girl by Aqua

The Power of A Content Plan

Remember maps? Like using an actual atlas when you were on a road trip? This is the same one I had tucked into the seat back pocket when I had one. I found it on eBay. 🤣 1997… what a year. That’s my yearbook photo (two tone hair… totally on brand) and a DARE shirt […]

coconuts against blue background, coconuts with hair, coconut in sunglasses and a pacifier

How to Run a Business & Not Be On Your Phone

“I think we should really try to be on our phones less this weekend,” I said. “I agree.” Matt replied. “But I feel like everyone always gets so defensive when you try to call them out for being on their cell phones…maybe we should have a code word!”  “Ok… like what?” “Hmmm… coconut baby?” Who […]

pink check marks over a mountain range and road with yellow words saying let's do this thang

How to Plan a Vacation in Your Business

I’m gearing up to take some time off over here. And since I’m a service based business with retainer clients and custom projects, I’ve been working hard to get my to-do list all checked off so I can check out when I hit the road tomorrow. I don’t think I’ve officially told you that I […]

Thank you for subscribing!

close

    Get on the list...